North America Feminine Hygiene Products Market 2024 – StrategyHelix (2025)

Description

According to the latest research, the feminine hygiene products market in North America is poised to grow by USD 0.7 billion during 2024-2029, progressing at a CAGR of 2.2% during the forecast period. The high disposable incomes in North America allow consumers to spend more on quality and premium feminine hygiene products. This economic stability supports a diverse market that includes both basic and luxury menstrual products, catering to different consumer segments. In addition, companies are introducing products with enhanced features such as superior absorption, comfort, and convenience. Innovations like organic materials, advanced absorbent technologies, and customizable options are popular among consumers.

The report provides a comprehensive analysis of the North America feminine hygiene products industry, presenting detailed market data including historical market size, growth rates, and future forecasts. It offers an in-depth examination of various market categories and subcategories, with a particular focus on key factors such as product, distribution channel, and country. The insights gained from this evaluation help reveal the growth potential within the feminine hygiene products sector.

Market Segmentation

The segmentation of the feminine hygiene products market in North America is outlined below:
Product: feminine wipes, pads, pantyliners, tampons
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, vending machines, e-commerce, others
Country: USA, Canada

The North America feminine hygiene products market is segmented on the basis of product, distribution channel, and country. By product, the feminine hygiene products market in North America has been segmented into feminine wipes, pads, pantyliners, and tampons. Based upon distribution channel, the feminine hygiene products market in North America is categorized into convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, vending machines, e-commerce, and others. Geographically, the feminine hygiene products market in North America is segmented into USA, and Canada.

Competitive Landscape

The North America feminine hygiene products market is highly competitive. The report also includes the profiles of leading companies such as ALYK Inc. dba LOLA, Bodywise (UK) Ltd (Natracare), Edgewell Personal Care Brands LLC, Kimberly-Clark Corporation, LYV Life Inc. dba Cora, Organic Initiative Ltd, Rael Inc., The Honey Pot Company LLC, The Procter & Gamble Company (P&G), Unilever PLC.

The report offers a comprehensive review of the North America feminine hygiene products market, focusing on key players’ performance over the 2019-2023 period. The information highlights shifts in market share, identifying both established market leaders and emerging players. By utilizing this data, businesses can enhance their competitive positioning, refining their strategies to better navigate a competitive and evolving market landscape.

Why Buy This Report?

Obtain precise statistical data and forecasts for the North America feminine hygiene products market.
Gain deep insights into the dynamics of the North America feminine hygiene products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the North America feminine hygiene products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.

Table of Contents

TABLE OF CONTENTS
Key findings
Report scope
Research methodology
Market overviewNorth America feminine hygiene products marketproduct analysis
North America feminine hygiene products marketdistribution channel analysis
North America feminine hygiene products marketcountry analysis
Key players and market share
ALYK, Inc. dba LOLA
Bodywise (UK) Ltd (Natracare)
Edgewell Personal Care Brands LLC
Kimberly-Clark Corporation
LYV Life, Inc. dba Cora

Macroeconomic data and forecast
Disclaimer

FIGURES AND TABLES
Table North America feminine hygiene products market 2019-2029
Chart North America feminine hygiene products market, net growth, 2019-2029
Chart North America feminine hygiene products market, growth rates, 2019-2029
Table North America feminine hygiene products market by product, 2019-2029
Chart North America feminine hygiene products market by product, CAGR historic and forecast, 2019-2029
Chart North America feminine hygiene products market by product, 2019-2029
Table North America feminine hygiene products market by distribution channel, 2019-2029
Chart North America feminine hygiene products market by distribution channel, CAGR historic and forecast, 2019-2029
Chart North America feminine hygiene products market by distribution channel, 2019-2029
Table North America feminine hygiene products market by country, 2019-2029
Chart North America feminine hygiene products market by country, CAGR historic and forecast, 2019-2029
Chart North America feminine hygiene products market by country, 2019-2029
Table North America feminine hygiene products market share (%), by companies, 2019-2023
Chart North America feminine hygiene products market, by companies, 2023
Table North America feminine hygiene products market share (%), by brands, 2019-2023
Chart North America feminine hygiene products market, by brands, 2023
Table North Americapopulation (millions) and forecast
Table North Americaconsumer price index (CPI) and forecast
Table North Americagross domestic product and forecast
Table North America feminine hygiene products market: spend as a proportion of GDP (%)
Table North America feminine hygiene products market: consumption per capita (population)

North America Feminine Hygiene Products Market 2024 – StrategyHelix (2025)
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